The Boston World Series sweep of the Rockies, and the obligatory parade, is painful for a Padre fan who saw the Rockies advance to the post season at the expense of the Padres. As a Yankee fan I see the domination of the American League by the Yankees is over and the 28 World series win may be a long time in coming.
Could the Padres achieve a would series appearance and not get sweeped in 4 games? Could we sign A-Rod, 2 other big bats, use our "wavier wire skills" to build the rest of the team? Oh well I can dream!
The Web and Your Business
For the entrepreneur baseball is a good example for what a web site can do for a business. http://www.mlb.com/ has most content available for free yet the revenue stream it generated for MLB is getting significant. The revenue stream includes Internet TV and radio coverage of the games, classic games, MLB paraphernalia, and tickets for any team any game. It is one of the most comprehensive example of a web site complementing and enhancing a customer experience. Can you use this as an example for your business?
In contrast look at the San Diego tribune today. This is an example of a business going the wrong way! The paper as a whole is publishing less average pages per day, the sports section is thinner than Paris Hilton! There was no story about the Rockies side of the series. The Football coverage remains strong at the expense of local sports coverage. The web site is a mass of advertising and does not seem to enhance the daily newspaper content.
In the future I will develop these thoughts into more actionable content.
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